21 Jan 2009

Change is (dot) coming

Like millions of others around the world, I sat and watched in awe as Barack Obama gave his inauguration speech and felt that I was witnessing a genuine piece of history. But, perhaps more interesting than the handover between Mr Bush and Mr Obama is the handover of the websites. Well...more interesting for me. 

I've blogged quite a bit on the success of the Obama web team and their excellent use of social media on the road to The Whitehouse, but what now? Obama's Change.gov is making the transition to the Whitehouse.gov site and it has already been asking for citizens to email in ideas, the best of which will be ranked then put in front of The President for consideration. But what about the Twitter account, the Flickr account, LinkedIn and Facebook? I guess only time will tell.

MyTake - The conversation has been started, so it must continue. I hope that we are going to see an era of openness and honesty and lets face it, this our best chance. The communication platform offered by social media probably represents the most powerful connection with Obama's audience. After all, a man of the people needs to talk to the people.